by Paul - SEO Consultant | PPC, Blog
How to Write A Good Google Ads Copy: A Guide from Paul Our Resident Google Ads Expert Why Is The Copy For A Google Ad So Important? If you want to write a Google Ad copy without experience or guidance you’ll likely blown through your ad budget like no tomorrow...
by Paul - SEO Consultant | On Page SEO, Agency SEO, Blog, SEO Agency, SEO Tips, Website Optimisations
How Can You Optimise Pictures for Local SEO As a seasoned SEO professional that has worked in London for nearly three decades I always advocate optimised photos and images no matter the format. Images of course make your website unique and stand out from the crowd....
by Paul - SEO Consultant | Web Development, Agency SEO, Blog, Google Maps, Google Rankings, Near Me SEO, On Page SEO, SEO Agency, SEO Tips, Website Optimisations
How You Can Create an SEO & User-Friendly Navigation for Local Businesses The best websites are easy to use and optimised with navigation, call to actions and the customer journey built in. A well organised navigation menu and url structure is a safe bet on...
by Paul - SEO Consultant | Near Me SEO, Agency SEO, Blog, Google Rankings, SEO Agency, SEO Tips
Applying E-E-A-T for Local SEO Success The Importance of E-E-A-T in Local SEO If you want your business to stand out in local searches, it’s essential to understand and apply E-E-A-T—Experience, Expertise, Authoritativeness, and Trustworthiness. While E-E-A-T...
by Paul - SEO Consultant | GBP Help, Agency SEO, Blog, Google Business Profile Help, Google Maps, Google Rankings, Off Page SEO, SEO Agency, SEO Tips
How to Update Business Hours for Google Business Profile: A Simple Guide Keeping your Google Business Profile up to date, especially when it comes to your business hours, is one of the most straightforward yet essential tasks you can do to maintain a positive presence...