SEO services · London
SEO services in London that grow enquiries
We run SEO that turns searches into enquiries, with AI search visibility included on every plan. We only ever work with one business per niche in your area, so we never help your competitor.
295+ five-star Google reviews, rated 5.0. Call 0207 112 8794.
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Illustrative estimate only. This result is not a quote, forecast or guarantee. Actual results may be higher or lower.
Read important information about this estimate
This calculator is a general planning tool. It provides an illustrative estimate from the figures and assumptions you enter. It is not a quote, contractual promise, financial forecast or guarantee of SEO performance, rankings, traffic, enquiries, customers, sales, revenue or profit.
Actual results can vary because of factors outside our control, including search demand, competition, search engine changes, your website, tracking accuracy, implementation, budget, time, pricing, customer demand and your sales performance.
The revenue figures depend on the enquiry rate, enquiry-to-customer rate and customer value entered. They do not account for every cost, refund, cancellation, tax, margin, attribution issue or other commercial factor. Revenue is not the same as profit.
Do not rely on this calculator alone when making financial, staffing, investment or other business decisions. Check the inputs against your own records and seek independent professional advice where appropriate.
Using this calculator does not create a client relationship, contract or obligation. Any SEO service, scope, target or fee must be agreed separately in writing. To the extent permitted by law, First Place SEO is not responsible for loss arising solely from reliance on this illustrative output without independent checks. Nothing in this notice excludes or limits liability where it would be unlawful to do so.
Increased visibility
How search becomes new business
SEO services help your business show higher in Google and get named in AI answers, so buyers find you at the moment they are ready to act. The team at First Place SEO builds each London campaign around enquiries, fixes what holds your site back, and reports every month, backed by 295+ five-star reviews.
Built around real enquiries. Clear priorities and monthly reporting.
Visibility should lead somewhere. Search visibility matters when it creates enquiries, sales and lasting commercial growth. First Place SEO
SEO services
What our SEO services cover
You get the services that will move your rankings and your enquiries, in the order that matters most for your market.
Visibility and rankings
AI search visibility Appear in AI-generated recommendations.
Get found when people ask ChatGPT, Gemini or Google AI Overviews who to use, not only in the blue links. We structure your content and trust signals so answer engines can quote you, and this comes as standard on every plan.
Rankings that bring enquiries Target searches used by people ready to act.
We target the searches people use when they are ready to buy or book, chosen by buyer intent, not search volume. High-volume vanity terms can fill a report and still bring you no work.
Local visibility Strengthen map, local and nearby search results.
When someone searches nearby, you need the map pack, local results and AI answers that name local firms. We strengthen your local SEO in London and Google Business Profile management, which is the main lever for the three-business local pack.
Foundations
Technical SEO and site audits Remove faults that stop strong pages from ranking.
Technical faults are the usual reason strong content fails to rank, so we fix crawling, indexing, speed and Core Web Vitals such as Interaction to Next Paint. You get a clear list, most important fixes first.
Explore technical SEOAuthority and quality links Build trust with relevant, credible links.
Links from trusted, relevant sites tell Google your business is credible. That is why we focus on quality link building, earning links safely instead of buying spammy links that risk a penalty. Every link is reported each month.
Results and reporting
Turning visits into enquiries Improve the pages and signals that drive action.
More visits mean little if people leave without getting in touch. We improve the pages, calls to action and trust signals that turn a visit into a phone call or a form, because rankings are the start and enquiries are the point.
Reporting and consultancy See what changed, why it changed and what comes next.
You always know what we are doing, why, and what changed. Every month you get a plain-English Google Search Console report with clicks, impressions and rankings, plus direct access to your dedicated specialist.
Built differently
Why businesses choose First Place SEO
SEO should create commercial progress. Our campaigns are built around enquiries, clear reporting and direct access to the specialist doing the work.
Speak with the specialist doing the work.
Enquiries, not vanity metrics
We judge success by the calls, forms and sales you get, not by rankings that only look good on a chart. Every keyword we target has to lead somewhere commercial.
AI search visibility as standard
Being named by ChatGPT, Gemini and Google AI Overviews is built into every plan, not sold as an extra. More than 900 million people now use ChatGPT each week, so AI visibility matters more every month.
One client per niche, per area
We take a single business per niche in each location, so we never work for your competitor. If your enquiry clashes with a current client, we tell you upfront.
A dedicated specialist, direct
You deal with the specialist doing your work, not a layer of account managers. You get clear priorities each month and honest answers, including the fact that no one can promise a number one ranking. Google explains this in its official guide to hiring an SEO .
A clear monthly process
How we work
We find what is holding your site back, fix what matters most, then track the results and build from there.
Audit and plan
We review your site, your search performance, your competitors and your conversion path using Google Search Console, Ahrefs and Screaming Frog, then build a prioritised plan that puts enquiry-driving fixes first.
Improve and publish
We fix the technical issues, sharpen your key pages around real buyer searches, build authority, and structure your content so AI systems can quote you.
Track and grow
Each month you get a clear report on what changed and what is next. SEO compounds, so this month's work keeps paying off in the months after.
Professional services firm · London
SEO case study
From low visibility to measurable enquiry growth
A London professional services firm had a strong offer, but almost no first-page visibility for its priority services. Focused SEO improved the searches that mattered and turned that visibility into a stronger flow of qualified enquiries.
01 The challenge Why was a strong firm being overlooked?
The firm had the expertise, but its website rarely appeared for the searches most likely to produce an enquiry. Competitors held the visible positions, while key service pages lacked a clear commercial search focus.
02 The work What changed across search?
The campaign focused on the searches most closely linked to real instructions, rather than broad traffic with little commercial value.
- Buyer-intent keyword mapping matched priority searches to the right pages.
- Service page improvements made the firm’s offer clearer and more useful.
- Local SEO work strengthened location and service relevance.
- AI visibility work improved the context used in generated answers.
03 The result What changed commercially?
The page-one gains came from priority service searches rather than easy terms with little commercial value. That meant the additional visibility reached people who were actively comparing firms and preparing to make an enquiry.
Website forms produced a stronger flow of qualified leads, and the clearer service and location signals also helped the firm appear in relevant AI-generated answers.
The firm moved from being difficult to find to appearing when prospective clients were ready to act.
Transparent pricing
SEO plans for your business
Simple monthly SEO plans with clear deliverables, clear timelines and clear reporting. Every plan includes AI search visibility support as standard.
Starter SEO
Core SEO fundamentals to get found.
£500 /month
Choose Starter- 2 SEO articles each month
- 1 new page build each month
- Core directory listings
- Basic page SEO updates
- Monthly SEO report
Growth SEO
For businesses ready for consistent growth.
£1000 /month
Choose GrowthEverything in Starter, and:
- 6 SEO articles each month
- 2 new page builds each month
- Listings and citations managed
- On-page SEO improvements
- Google Business Profile management
- Review support
Market Leader SEO
For businesses that want to lead their market.
£2000 /month
Choose Market LeaderEverything in Growth, and:
- 12 SEO articles each month
- 4 new page builds each month
- Website speed improvements
- Competitor checks
- Link building
- Google Search Console tracking
- AI citation tracking
Client feedback
What clients say
Real feedback on the progress, reporting and advice our clients receive.
Clicks have jumped in a short space of time and we are seeing real traction in customer form submits.
Honest advice, clear reporting, and consistent progress. I would absolutely recommend them.
Built for growth
Who we work with
We work with businesses that rely on search to generate enquiries, bookings or sales.
Service businesses
More qualified enquiries for trades, legal, financial and professional firms.
Ecommerce and product brands
More sales from category, product and commercially useful searches.
Health and regulated sectors
Careful, accurate content built around trust, expertise and compliance.
Multi-location firms and startups
A measurable search channel that can grow across services, locations and markets.
Frequently Asked Questions
SEO questions, answered
Ask About SEOHow much do SEO services cost in London?
How long does SEO take to show results?
What is the difference between SEO and local SEO?
What is AI SEO in simple terms?
How do I know if SEO is working?
Do you work with my competitors?
Drop us a message
How can we help?
Tell us about your business and what you want to achieve. We will review your website and come back to you with clear recommendations and a proposed plan.
Local relevance
Areas we cover
We are based in London and cover the whole of the UK, from single-area service firms to national brands. We build your campaign around the searches that bring enquiries in the places you want customers. Explore our London SEO area pages.
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